Medusa JS template

Medusa.js - Your Alternative to Shopify

by Irina KedyarovaSeptember 4th, 2023


  • What is Medusa js?

  • What are the features of Medusa JS?

  • Who uses Medusa JS?

  • How to install Medusa JS?

  • What are the alternatives to Medusa?

  • Medusa JS vs Shopify

  • FAQs

Scroll to read all the article.

What is Medusa js?

Medusa.js is an open-source e-commerce platform that offers a flexible and highly customizable solution for businesses looking to create and manage online stores. Unlike traditional e-commerce platforms like Shopify, Medusa.js follows a "headless" architecture, which means it separates the front-end (the user interface that customers interact with) from the back-end (the server and database that handle data and transactions). This decoupling allows businesses to have more control over the look and feel of their online stores, as well as the functionality they offer to customers.

Is Medusa open source?

Medusa.js is indeed open-source. This means that the source code of the platform is freely available to the public, and developers can access, modify, and customize it according to their specific needs. Open-source software fosters collaboration and innovation within the developer community, making it a popular choice for businesses and individuals looking for flexibility and transparency in their e-commerce solutions.

With Medusa.js being open-source, it offers businesses the advantage of not incurring licensing fees typically associated with proprietary e-commerce platforms. This can be particularly appealing for organizations seeking a cost-effective and customizable alternative for building and managing their online stores.

Is Medusa free to use?

Medusa.js is free to use because it is an open-source e-commerce platform. Being open-source means that the core software and source code of Medusa.js are freely available to the public, and there are no licensing fees associated with its usage. Businesses and developers can download, modify, and customize Medusa.js to create and manage their online stores without the cost of purchasing a proprietary e-commerce platform.

However, it's important to note that while Medusa.js itself is free, there may still be costs involved in setting up and maintaining an online store using this platform. These costs could include web hosting, development, design, and ongoing maintenance, depending on the complexity and requirements of the specific e-commerce project.

Need Medusa developers?

Contact us today to discuss your project requirements and explore how we can assist you with web development.

What are the features of Medusa JS?

Medusa.js offers a range of features that make it a compelling choice for businesses looking to build and manage their online stores. Here are some key features of Medusa.js:

Headless Architecture

Medusa.js follows a headless e-commerce architecture, separating the front-end and back-end. This architecture allows for greater flexibility and customization of the user interface while maintaining a robust back-end for handling transactions and data.


Medusa.js can scale to meet the needs of businesses of all sizes, from small startups to large enterprises. It can grow with your business, ensuring that your online store can handle increased traffic and sales.

Medusa JS features
  • Customization: 

    One of the standout features of Medusa.js is its extensive customization options. It provides businesses with the ability to tailor their online stores to match their unique branding and functionality requirements.

  • Robust API: 

    Medusa.js offers a powerful API that allows for seamless integrations with third-party services and tools. This enables businesses to enhance the functionality of their online stores and extend their capabilities.

  • Multi-Channel Selling: 

    Medusa.js supports multi-channel selling, allowing businesses to sell their products not only through their own website but also through various online marketplaces and social media platforms.

  • Inventory Management: 

    The platform includes robust inventory management features, helping businesses keep track of stock levels, manage product variants, and handle order fulfillment efficiently.

  • Payment Gateway Integration: 

    Medusa.js supports various payment gateways, making it easy for businesses to accept payments from customers through different methods, such as credit cards, digital wallets, and more.

  • SEO-Friendly: 

    The platform is designed with SEO (Search Engine Optimization) in mind, enabling businesses to optimize their online stores for better search engine rankings and visibility.

  • Responsive Design: 

    Medusa.js ensures that your online store is responsive and mobile-friendly, providing a seamless shopping experience for customers on various devices.

  • Community and Support: 

    Being open-source, Medusa.js has an active community of developers and users who contribute to its development and provide support. This community-driven approach fosters innovation and problem-solving.

These features collectively make Medusa.js a robust and flexible e-commerce solution, offering businesses the tools they need to create, customize, and manage successful online stores.

Who uses Medusa JS?

Medusa.js is used by a diverse range of businesses and organizations across different industries. Its flexibility, open-source nature, and extensive customization options make it appealing to a variety of users. Here are some types of users who may choose to use Medusa.js:

1) E-commerce Businesses: 

Small, medium, and large e-commerce businesses looking for a customizable and scalable solution often choose Medusa.js. It allows them to create unique online shopping experiences tailored to their products and customers.

2) Startups: 

Startups in the e-commerce space appreciate Medusa.js for its cost-effectiveness and flexibility. It provides them with a strong foundation to build and grow their online presence.

3) Developers and Agencies: 

Developers and web development agencies use Medusa.js as a platform to create customized e-commerce solutions for their clients. Its open-source nature allows them to adapt and extend the platform to meet specific client requirements.

4) Brands and Retailers: 

Established brands and retailers seeking greater control over their online stores and customer experiences may opt for Medusa.js. It enables them to maintain brand consistency and innovate in the digital retail space.

5) Tech Enthusiasts: 

Some individuals and tech enthusiasts use Medusa.js for personal projects or to experiment with e-commerce solutions. Its open-source community offers resources and support for those interested in learning and experimenting with the platform.

6) Non-Profit Organizations: 

Non-profit organizations looking to create online stores for fundraising or selling merchandise often choose Medusa.js due to its cost-effectiveness and customization options.

7) Content Creators: 

Content creators and influencers who sell merchandise online may find Medusa.js beneficial for setting up their online stores. Its customization features allow them to align the store's design with their personal brand.

8) Global Businesses: 

Medusa.js is not limited by geographical boundaries, making it suitable for businesses operating in various regions worldwide. It can handle multiple languages, currencies, and international shipping options.

In summary, Medusa.js attracts a wide range of users, from startups and e-commerce businesses to developers, agencies, and even non-profit organizations. Its appeal lies in its adaptability and ability to cater to the unique needs of different users in the e-commerce landscape.

Who uses Medusa js

How to install Medusa JS?

Installing Medusa.js involves several steps to set up the necessary development environment and configure the platform. Here's a general guide on how to install Medusa.js:


Before you begin, make sure you have the following prerequisites installed on your system:

1. Node.js: 

Medusa.js is built using Node.js, so you'll need to have it installed on your computer. You can download it from the official Node.js website.

2. Yarn: 

Yarn is a package manager for Node.js that is commonly used for managing dependencies in Medusa.js projects. You can install Yarn using npm (Node Package Manager) by running the following command:

npm install -g yarn

Installation Steps:

1) Create a New Project Directory: 

Start by creating a new directory where you want to set up your Medusa.js project. You can do this using the command line:

mkdir my-medusa-store

cd my-medusa-store

2) Initialize a New Node.js Project: 

Initialize a new Node.js project in your directory by running:

npm init -y

3) Install Medusa CLI: 

You'll need to install the Medusa Command Line Interface (CLI) globally on your system. This CLI tool helps you set up and manage your Medusa.js project. Run the following command:

npm install -g @medusajs/medusa

4) Generate a New Medusa.js Project: 

Use the Medusa CLI to generate a new Medusa.js project. This command will prompt you for various project configuration options:

5) Start the Development Server:

Once your project is generated, navigate to the project directory and start the development server:

cd my-medusa-store

medusa dev

6) Access Your Medusa.js Admin Panel: 

Medusa.js provides an admin panel for managing your online store. You can access it by opening your web browser and navigating to local host.

7) Customize Your Store: 

Now that you have your Medusa.js project set up, you can begin customizing it to match your specific requirements. You can modify the front-end, add products, set up payment gateways, and configure various aspects of your online store.

8) Deploy Your Store: 

When you're ready to launch your online store, you'll need to deploy it to a hosting environment of your choice. Popular options for hosting Medusa.js include cloud platforms like AWS, Google Cloud, or services specializing in Node.js applications.

Please note that this is a simplified overview of the installation process for Medusa.js. Depending on your specific project requirements and hosting environment, additional configurations and setup steps may be necessary. Be sure to consult the official Medusa.js documentation for more detailed and up-to-date installation instructions.

Need Medusa developers?

Contact us today to discuss your project requirements and explore how we can assist you with web development.

What are the alternatives to Medusa?

alternative to Medusa

Several alternatives to Medusa.js exist in the e-commerce platform landscape, each with its own set of features and benefits. The choice of an alternative depends on your specific business needs, budget, and technical requirements. Here are some popular alternatives to Medusa.js:


Shopify is one of the most widely used e-commerce platforms globally. It offers a user-friendly interface, extensive app ecosystem, and scalability. Shopify is an excellent choice for businesses looking for a hosted, all-in-one e-commerce solution.

2. WooCommerce: 

If you're using WordPress, WooCommerce is a highly customizable e-commerce plugin that seamlessly integrates with your existing WordPress website. It's known for its flexibility and wide range of plugins and themes.

3. Magento: 

Magento is a robust and feature-rich e-commerce platform that caters to larger enterprises and businesses with complex needs. It provides advanced customization and scalability options.

4. BigCommerce: 

BigCommerce is a cloud-based e-commerce platform that offers a balance between flexibility and ease of use. It's suitable for businesses of all sizes and provides a variety of features.

5. Wix: 

Wix is a user-friendly website builder that includes e-commerce functionality. It's ideal for small businesses and startups looking for a simple way to set up an online store.

6. OpenCart: 

OpenCart is an open-source e-commerce platform that's lightweight and easy to use. It's a good choice for small to medium-sized businesses seeking cost-effective solutions.

7. PrestaShop: 

PrestaShop is another open-source e-commerce platform known for its flexibility and extensive range of features. It's suitable for businesses looking to customize their online stores extensively.

8. Squarespace: 

Squarespace is a website builder with integrated e-commerce capabilities. It's known for its visually appealing templates and is a good fit for creative businesses.

9. Ecwid: 

Ecwid is a flexible e-commerce platform that allows you to add an online store to your existing website or social media profiles. It's known for its ease of integration.

10. Salesforce Commerce Cloud: 

Salesforce Commerce Cloud is an enterprise-level e-commerce platform that provides a comprehensive suite of tools for large-scale businesses looking to manage complex e-commerce operations.

When selecting an alternative to Medusa.js, consider factors such as your budget, the level of customization required, scalability, ease of use, and the specific features your business needs. It's also important to assess the long-term viability and support of the chosen platform to ensure it aligns with your growth and development goals.

Medusa JS vs Shopify

Medusa.js and Shopify are both e-commerce platforms, but they cater to different needs and offer distinct features. Let's compare Medusa.js and Shopify across various aspects:


  • Medusa.js: 

Medusa.js is highly customizable, allowing for extensive front-end and back-end customizations. It provides greater flexibility for businesses with unique design and functionality requirements.

Medusa vs Shopify
  • Shopify: 

Shopify offers customization through themes and apps, but it has limitations compared to Medusa.js. Advanced customizations may require working within Shopify's framework.

Ownership and Control

  • Medusa.js: 

Medusa.js gives you full ownership and control over your e-commerce infrastructure, as it's open-source. You have complete freedom to modify and adapt the codebase.

  • Shopify: 

Shopify is a hosted solution, meaning you're essentially renting their platform. You have less control over the underlying infrastructure, and any significant changes may be limited.


  • Medusa.js: 

Medusa.js itself is free as it's open-source. However, you may incur development and hosting costs, which can vary depending on your project's complexity.

  • Shopify: 

Shopify offers various pricing plans, including a free trial. Costs include monthly subscription fees, transaction fees (unless you use Shopify Payments), and expenses for apps and themes.


  • Medusa.js: 

Medusa.js can scale with your business, making it suitable for small startups and large enterprises alike. Its headless architecture allows for scalability.

  • Shopify: 

Shopify is also highly scalable and can handle large volumes of traffic and transactions. It's trusted by numerous high-traffic e-commerce websites.


  • Medusa.js: 

Medusa.js is developer-friendly, attracting businesses with development teams looking to create unique and complex e-commerce solutions. It offers a wide range of customization options.

  • Shopify: 

Shopify is user-friendly and suitable for businesses with or without extensive development expertise. It provides an intuitive interface for managing products and orders.

App Ecosystem

  • Medusa.js: 

While Medusa.js has an open-source community and allows integrations, it may not have as extensive an app ecosystem as Shopify.

  • Shopify: 

Shopify boasts a vast app store with numerous third-party apps and integrations, making it easy to extend the functionality of your online store.


  • Medusa.js: 

Medusa.js places a strong emphasis on security. Regular updates and an active developer community help maintain security standards.

  • Shopify: 

Shopify takes security seriously and provides a secure environment for hosting online stores. It handles security updates and compliance.

Support and Community

  • Medusa.js: 

Medusa.js has an active community and developer support, but it may not offer the same level of customer support as a hosted solution like Shopify.

  • Shopify: 

Shopify provides customer support and has a large user community. It offers 24/7 support for its paid plans.

Payment Options

  • Medusa.js: 

Medusa.js supports various payment gateways, but integration may require development work.

  • Shopify: 

Shopify offers its payment gateway, Shopify Payments, as well as support for numerous third-party payment processors.


  • Medusa.js: 

Hosting for Medusa.js is your responsibility. You can choose your hosting provider and infrastructure setup.

  • Shopify: 

Shopify hosts your store on its servers, eliminating the need for separate hosting.

In conclusion, the choice between Medusa.js and Shopify depends on your specific business needs. Medusa.js is ideal for businesses seeking complete customization and control, especially those with development resources. Shopify, on the other hand, is an all-in-one hosted solution suitable for businesses looking for simplicity and a wide range of features, especially those without extensive technical expertise. Carefully evaluate your requirements and long-term goals to make the right choice for your e-commerce venture.

Best Frequently Asked Questions (FAQs)

Is Medusa.js suitable for small businesses?
Yes, Medusa.js is scalable and can accommodate small businesses' needs, offering room for growth.
How does Medusa.js handle security?
Medusa.js places a strong emphasis on security, and with regular updates and a vigilant developer community, it's considered a secure option.
Can I migrate my existing Shopify store to Medusa.js?
Yes, it is possible to migrate your existing Shopify store to Medusa.js, although the process may require some development work to ensure a seamless transition.
Are there any ongoing maintenance costs associated with Medusa.js?
While Medusa.js itself is open-source and doesn't come with licensing fees, you should budget for ongoing maintenance and development costs, especially if you plan to make extensive customizations or updates to your store.
How does Medusa.js handle SEO?
Medusa.js provides robust SEO capabilities, allowing you to optimize your store for search engines. However, like any platform, SEO success also depends on the quality of your content, backlinks, and other factors.
Can I use Medusa.js for mobile app development?
While Medusa.js is primarily focused on web development, you can use it in conjunction with frameworks like React Native for cross-platform mobile app development.
Where can I find more resources and support for Medusa.js?
You can join the Medusa.js community on forums, follow tutorials, and explore a wide range of plugins and extensions to enhance your development experience.

In the dynamic world of e-commerce, innovation is key to staying competitive. Medusa.js emerges as a compelling alternative to Shopify, offering businesses the freedom to craft unique online experiences and the flexibility to scale as they grow. Before making a decision, carefully assess your business requirements, and don't hesitate to explore the possibilities that Medusa.js can unlock.


I've been using Medusa.js for my online store for over a year now, and I couldn't be happier with the level of customization it offers. As a developer, I appreciate having full control over the codebase, allowing me to create a truly unique shopping experience for my customers. The active community support has also been a huge help whenever I've encountered challenges. If you're looking for flexibility and don't mind a bit of technical work, Medusa.js is an excellent choice.

Medusa.js User

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